Articles

Tuesday, 12 February 2013 14:47

Eight Book-Generated Empires You Can Learn From Featured

Written by
Rate this item
(0 votes)

Eight Book-Generated Empires You Can Learn From

Building an empire may sound overly ambitious, but it’s certainly possible. It has been said that in order to “get big,” one has to think big. Below are a few authors that have started their own revolutions. Each author listed has used different strategies to grow their platforms: radio interviews, television appearances, speaking engagements, publishing more books, producing more audio programs, developing creative products—whatever it took to build their enterprises. And none of them are stopping—they continue to build their platforms because it is a fundamental part of who they are.

Take a look at their empires. Read their websites. Inspect their books, products, and services. Dream big.

Robert Kiyosaki, “Rich Dad”: Mr. Kiyosaki has developed an impressive empire with over 20 books within the Rich Dad, Poor Dad series [Rich Dad, Poor Dad (Warner Business Books, 2000), the flagship book, has sold over 20 million copies and spent over 200 weeks on the NYT bestseller list]. He has even developed teams of professionals that leverage the Rich Dad brand, giving seminars, coaching, and training across the globe. Check out: www.richdad.com.

Ken Blanchard, “One Minute Manager”: Coauthor of The One Minute Manager (William Morrow & Company, 1983) with over 17 million copies sold, Mr. Blanchard has developed a highly successful training and development enterprise around the success of his 30-plus business books. Check out: www.kenblanchard.com.

Stephen Covey, “Seven Habits”: Mr. Covey’s Covey Leadership Centers generated over $100 million leveraging his books, The Seven Habits of Highly Successful People (Free Press, 1990) and Principle-Centered Leadership (Free Press, 1992) as their brochures before merging with Franklin Quest to create Franklin Covey Company. Check out: www.franklincovey.com.

Tom Peters, In Search of Excellence: Since the former McKenzie consultant co-authored In Search of Excellence (Warner Books, 1998) in the early ’80s, he’s become a celebrity, authoring books, producing audio programs with Nightingale-Conant, commanding speaking fees of over $60,000, acting in commercials, and operating a monster consulting firm. Explore at: www.tompeters.com.

Deepak Chopra, “Seven Spiritual Laws”: Combining Ayurvedic medicine, spirituality, and his formal medical training, Dr. Chopra has authored more than 35 books and 100 audio, video, and CD-ROM titles (which have been translated into 35 languages with over 20 million copies sold). Dr. Chopra speaks worldwide and has leveraged his brand to build the Chopra Center for Well-Being and his own line of herbal teas, supplements, and oils. (His enterprises bring in more than $15 million annually.) Check him out at: www.chopra.com.

Jack Canfield and Mark Victor Hansen, “Chicken Soup for the Soul”: With over 90 million Chicken Soup for the Soul books sold in North America alone and over 100 licensed products in the marketplace, Chicken Soup for the Soul is one of the most successful publishing franchises of our time. Check out: www.markvictorhansen.com and www.jackcanfield.com

Tony Robbins, “Personal Power”: The “late-night infomercial king” has definitely created an extraordinary empire, with two international best-selling books, over a dozen audio programs, and a seminar business that generates $50 million annually. Check out: www.tonyrobbins.com

John Gray, “Mars & Venus”: Dr Gray has sold over 30 million copies of his relationship classic, Men Are from Mars, Women Are from Venus (HarperCollins Publishers, 1992), and has written 14 follow-up books. Mr. Gray also provides counseling and coaching; produces audio programs on relationships and the differences between men and women; is an international, in-demand speaker; and has a team of moderators that facilitate seminars nationwide. Check out: www.marsvenus.com

The above article is an excerpt from an e-book exclusively available through Everything You Need to Know to Become a Best-Selling Author.


Article Source: http://www.redsofts.com/articles/

About Scott Jeffrey

With an impressive client list including New York Times best-selling authors, speakers, and consultants, Scott Jeffrey is renowned for his ability to guide each client’s journey to the impossible—crafting their own adventure, zealously following their bliss and discovering their unique, meaningful contribution to the world. Scott is the master strategist behind Creative Crayon, LLC, a world-class strategic coaching enterprise and consultancy.

Scott is the author of Journey to the Impossible: Designing an Extraordinary Life, a Benjamin Franklin Award finalist, as well as the interviewer in the 10-CD audio program, Everything you Need to Know to Become a Best-Selling Author. He was the editor of Impossible Journeys.

Scott and his four-legged hiking companion, Yoda, reside in the mountains of upstate New York.

Find out more at http://www.bestsellingauthor.com


Click here to return to the index of Articles


Read 66 times Last modified on Monday, 15 November 2021 20:15

Comments powered by CComment

Latest Posts

  • The Creative Industry Needs to Look at Things Differently Post Budget 2022
    On 29 October 2021, the Finance Minister, Datuk Seri Tengku Zafrul Tengku Abdul Aziz tabled Budget 2022 in the Malaysian parliament. RM50 million has been allocated for the arts and culture industry. This comes after a year and a half after the entire industry came to an absolute standstill. With…
  • ‘The Covid Positives’ – life lessons learnt from the pandemic by Phanindra Ivatury
    After a long drawn battle with the biggest catastrophe in our living memory, global humanity is finally getting to see some quintessential ray of light at the end of the treacherous tunnel in the form of COVID-19 vaccines, currently being rolled out to all parts of the globe. A ‘COVID-19…
  • Chaos of Whole Books
    Is it possible to read several books at once? Aneeta Sundararaj finds out. When I was a child, my cousin used to boast that he could read four storybooks at a time. As an adult, when he invested in an e-Reader, he continued to boast that he could…
  • Writing for You? Or for Me?
    Writing for You? Or for Me? ‘You must always write with your reader in mind.’ This was one of the first pieces of advice that I received when I began my writing career. Honestly, I found this extremely hard to do because more often than not, I couldn’t picture my…
  • One Book That Changed My Writing Life
    My latest novel, The Age of Smiling Secrets was shortlisted for two categories in the Book Award 2020 organised by the National Library of Malaysia. When I reflected on the journey that this book has taken, I acknowledged the enormous influence of one of my all-time favourite books, Joseph Anton:…