How To Make The Most Out of a Business Networking Event You’re not alone. Most people are uncomfortable walking into a roomful of strangers. But networking at business events can help you grow your business, as well as allow you to do hands-on marketing research. Learning to mingle and to follow-up with business networking contacts is crucial to your self-employment success. The following techniq...

How to Profit From Networking Sales are frequently developed through the relationships we have created with other people. Networking functions provide the opportunity to expand our contact list, particularly when we create and nurture quality relationships. It is not enough to visit a networking group, talk to dozens of people and gather as many business cards possible. However, every networking ...

How to Cultivate A Network of Endless Referrals No question about it; you provide one of the most valuable services imaginable. However, without an ongoing and ever-increasing number of new, quality prospects, you'll eventually run out of people with whom to share the benefits. You might even end up asking yourself that most dreaded of questions in the world of sales, which is, "Who do I talk to ...

How Storytelling Can Grow Your Business People love stories. We love to hear about other people, and stories help us to learn, remember and put to use new concepts. Aesop knew this. His fables help us to learn life lessons through tales about others, without having to learn them the hard way. In modern times, Jack Canfield and Mark Victor Hansen also understand the power of stories to teach, mot...

Secrets To Buying Without Being Sold Have you ever asked yourself, now how did I let that guy sell me on something that I had no real need for at the time? Do you ever get a sneaking suspicion that your probably not going to really use ... Have you ever asked yourself, now how did I let that guy sell me on something that I had no real need for at the time? Do you ever get a sneaking suspicion t...

Improve Internal Controls through Storybooks As the Controller of XYZ Corp., Sue is a proponent of Management by Walking Around. One morning, as she was strolling through the offices and checking in with her staff, she noticed several people on the Internet, engrossed in personal business. One employee was looking over his portfolio of investments and another was shopping at a well-known women’s ...

Storytelling for Leaders Storytelling is a powerful communication tool that marketing and advertising professionals use very skillfully to promote their companies’ products or services. But did you know that stories are also effective as a leadership tool? For example, Nike employees have heard for years that their company owes its existence to a track coach and a waffle iron. Workers at Armstro...

How to Plan a Program around Mystery Stories Several weeks ago I received an e-mail from an elementary school media specialist who was in search of a storyteller who told mysteries. They had planned a “Mystery Week” at one of the schools where she works. She had e-mailed me, not because I was known for telling mysteries, but because I am quite active in the Ohio storytelling community and should ...

The Recipe for Getting Published Got talent but no clips? Here's the recipe for getting published...   * Procrastinating When you've finally decided you have to put into writing the fabulous idea that just struck, you enter the first phase of the writing process. "I'll start tomorrow," "I'm not inspired yet" and "I just don't have the time" are some of the phrases that will form a part of you...